Trained in London. Tried and tested in the US and Australia.

I have over 15 years of experience in mens and kids apparel and womens accessories design in the US and Australian markets.

Research, forecasting, design concept, ranging, colour palettes and textile selection are all confident staples of my design process.

I believe the apparel industry must eventually become circular, I have worked hard to understand and utilise the exciting innovations in the technology and production fields of our industry and will continue to do so as much as possible in the future.

I love to design reliable, aspirational apparel and accessories. It has to look good, wash well, and build unwavering brand loyalty.