Kidswear
I spent my formative years designing a broad range of categories within the Country Road boys division. I have a solid and extensive grounding in building cohesively themed monthly ranges including accessories, footwear, sleepwear and knitwear alongside all apparel categories , I have developed a keen eye for commercial, yet tasteful colour, pattern and ranging.
I believe durability, affordability and sustainability are the core considerations of any kids range. Is adorability a word?
Winter 2020 Country Road Kids
Colour and Graphic Direction
Winter 2017 Country Road Boys
Images of design work for Country Road Kids division. Campaigns, Live With Us blog and social media tiles.